Under The Influence® Marketing (part 1 of 3)
Under the Influence® Marketing
Twitter.
Ever get the feeling all it has become is a place to go where the noise is deafening, and those blasting out tweets couldn’t care less the quality of the signal?
It’s morphed into the place for talking heads to gather, each trying to outdo the other by automating sh*t collected on their vast array of RSS feeds hasn’t it? They schedule this noise at the rate of what seems like one tweet per minute!
These people aren’t influencers. They don’t have the knowledge necessary to warrant using even their own voice, so instead, merely echo the opinions of others in one great big circle jerk filled to the brim with mentions of one another. Because, you know.. #EngagementMatters 🤪
What the f*ck ya’ll selling anyways, books? Marketers marketing ‘who knows what’ to fellow marketers.
They have no idea what they share, because none of them are reading the content they continually shove down the throats of the followers they probably paid for, anyway.