So you want to start your own digital marketing agency, but don’t know where to start?
There are seven steps to this thing... Just seven.
⚡️ STEP 1:
Find businesses that are already marketing… Especially BAD marketing. It blows my mind to see how many businesses out there that either don’t know what they’re doing or spending a CRAP ton of money on useless advertising like print and radio. I'm not saying that these methods don't work, but most businesses are BURNING MONEY in doing so.
⚡️ STEP 2:
Figure out their pain points and goals. Every business has problems and they all want to GROW to MAKE MORE MONEY. Problem is… they don’t know how. All you have to do is come in and see where they’re CURRENTLY AT and figure out WHERE THEY WANT TO BE. Think of this as a huge gap in their business.
⚡️ STEP 3:
Sell the solution. The business literally just told you about their challenges and their goals. Position your service as the PERFECT SOLUTION that bridges them from Point A (where they are now) to Point B (where they want to be). Boom. Gap filled.
⚡️ STEP 4:
Close the deal. NEVER pitch and sell a "generic" service. You’re selling a specific solution to a specific problem. Highlight how much value you're bringing to the table and how that outweighs the tiny investment they're putting into you multiple times over. If you're bringing them $30K worth of value, wouldn't you agree it's fair to charge $3K a month? I'm sure every smart business owner in their right mind would think so too.
⚡️ STEP 5:
Fulfill the service. For most businesses out there, they want more sales and customers. That's how any business stays alive. Focus on things that get DIRECT measurable results such as Facebook and Instagram ads. Not to mention they're lightning quick. Running ads is a lot simpler than you realize and is like printing money for the business. I call it WiFi money.
⚡️ STEP 6:
Consistent results equals consistent pay in your bank account. If a business owner invests a dollar into YOU… you aim to generate a multiple of that out. Rinse and repeat. Every business needs more customers and revenue to survive. In doing so, you've become the new life support for that business. It’s literally the most valuable thing you can bring to ANY business. Wouldn’t you say that’s worth paying you a few thousand dollars a month? Yeeep.
⚡️ STEP 7:
Scale hard baby. At the end of the day, you only need 3-4 clients to reach the magical $10,000 / month mark. Believe it or not, you don't need to spend a single dollar on advertising to get there. Repeat this process while asking for referrals and retaining your current clients.
Just. Seven. Steps
Put in the work and make it happen this year.
Hope this helps..!
